
RÉSUMÉ

FREELANCE GRAPHIC DESIGNER • SELF-EMPLOYED
2013 - Present
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Partners with clients across industries to design branding, websites, and digital and print collateral with a strong strategic focus.
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Develops logo systems, typography, color palettes, and visual identities that support brand goals and storytelling.
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Delivers user-focused designs for websites built on platforms like Wix, WordPress, and Shopify.
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Creates assets for email marketing campaigns, pitch decks, social media, packaging, and trade show materials.
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Manages production of print pieces including apparel, business cards, and brochures.
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Coordinates with developers, printers, and vendors to ensure consistency and quality.

PROFESSIONAL
EXPERIENCE
ART DIRECTOR • MOONSHINE CREATIVE GROUP
2022 - 2026
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Lead creative development for custom branding, website design, and multi-format print campaigns for clients across industries.
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Designed full visual identity systems including logos, typography, color palettes, brand guidelines, and implemented them across digital and print.
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Collaborated closely with copywriters, developers, and stakeholders to ensure design concepts are strategic, accessible, and technically sound.
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Created responsive web layouts and marketing assets for WordPress-based websites, supporting UX goals and development feasibility.
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Delivered high-end print designs including brochures, event collateral, and signage, with a focus on clarity, impact, and consistency.
DESIGN DIRECTOR • KATIE FONG
2013 - 2015
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Led design and production for a luxury fashion brand based in New York City and Greenwich, CT.
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Created detailed tech packs for domestic factory partners to ensure accurate sample and production execution.
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Managed vendor relationships for fabric sourcing, trims, and finishings to maintain high-quality standards.
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Oversaw garment development from initial concept through final production, collaborating directly with factory teams.

SKILLS +
EDUCATION
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Adobe Illustrator (10+ years)
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Adobe Photoshop (10+ years)
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Adobe InDesign (10+ years)
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Basic Adobe After Effects and Premeire Pro
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Adobe Creative Suite (10+ years)
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Google Suite
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Sales Decks, Pitch Decks + Presentation Design
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Illustration, Iconography, Graphic + Layout Design
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Front End Web Design
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Shopify, Wix, Squarespace
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Canva
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Email Marketing + Design (Klaviyo, Mailchimp, Flodesk, Zoho)
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ChatGPT, AI Asset Generation
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Digital Marketing + Print Production
FASHION INSTITUTE OF TECHNOLOGY
Bachelor of Fine Arts, Major in Fashion Design
2008 - 2012
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I taught indoor cycling in NYC for 5+ years and taught rowing + circuit training in Tampa, FL. I don't teach anymore but am still a fitness enthusiast.
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When in Florida I worked for a nonprofit, ECHO, and ran their ECHO Homemade project where I designed upcycled accessories and taught volunteers how to make them.
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I was born on Friday the 13th (it's good luck, I swear).
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Very often (weirdly often) I find lost dogs and return them home. Success rate: almost 100%.
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I taught a beginners sewing class.
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After leaving NYC, I moved to Fairbanks, Alaska for a summer.
